Intisar Abdi

I am a commercial associate based in our London office, with a particular focus on sports, media, and games matters.

In particular, I have experience in coordinating multi-jurisdictional advice, advising on sponsorship agreements, marketing agreements, licensing agreements, loot boxes and a range of contractual and commercial issues more generally.

As a member of the Women's Sport Group, I am particularly interested in and passionate about the growth of women's sport.

I am an editor of, and regular contributor to, MediaWrites, Bird & Bird's industry news hub covering all things media, entertainment, and sport.

I champion diversity and inclusion in the workplace and am a member of our multicultural network, Embrace. I previously chaired the network and remain an active member of the committee.